Stockholm Agenda

Tuesday 4th September 2001 Radisson SAS Royal Viking Hotel, Stockholm
09:00 Registration & Coffee
09:30 Colin Smith Director Global Accounts - Sonera SmartTrust
09:40 Turning the Hype into Revenue: How to Provide Mobile E-Services Today.
  • The mobile ecosystem - partnering for mutual gain
  • What makes a succesful mobile e-service?
  • Convenience and Confidence via the mobile phone
  • Case studies: Mobile e-services in use today
Lars Irenius Sonera SmartTrust Ltd.
10:10 The Value of Sim in M-Commerce
  • Evolution of the Sim Card
  • Choosing the right platform
  • Security in the SIM
  • SIM based M-Commerce applications
Mark Castle Business Development Director, Bluefish Technologies
10:40 Coffee & Exhibition Visit
11:10 Building the Value Bridge Between SMS and 3G
  • Making the best out of the 2G values - a matter of reaching the users
  • Combining the MVNO and Mature Operator business in the service concept
  • Taking the steps towards 3G a matter of aggregation now
  • SIM Toolkit browsing as an accelerating extension
  • PKI > building a strong brand targeted for trusted services
Peter Kaarle Business Manager, AU System
11:40 Lunch
12:30 Mobile E-Services: Where is the Revenue Coming From Today?
  • Overview of the main service components of current mobile revenue
  • Case studies - How enhanced mobile services are generating revenue today
Katrina Bond - Industry Analyst, Analysys


13:10

Leveraging Service Management Tools to Deliver Targeted Mobile Transaction Services.

  • A hot mobile internet investment area that will help differentiate carriers
  • Overview of mobile internet services and where security plays a role
  • Innovate value added services through SMS (no nonsense attitude)
  • Fuelling the create of mobile e-services
  • Expanding revenue streams through M-Commcerce opportunities.

Wim Parie - President Sales EMEA, CMG Wireless Data Solutions
13:45 Q & A
14:00 Closing - Colin Smith Director Global Accounts - Sonera SmartTrust
14:10 Exhibition Visit
15:00 Close of Seminar


The SmartTrust seminar in Stockholm was sponsored by:

               

If you are interested in sponsoring a SmartTrust Seminar please contact:
Katarina Edling
Marketing Project Manager
SmartTrust
Årstaängsvägen 21B,
4th Floor,
100 74 Stockholm
Sweden

Tel: +46 8 685 93 00
Email: katarina.edling@smarttrust.com
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