| 09:30 |
Registration
& Coffee |
| 10:00 |
Introduction
Colin
Smith Director Global Accounts - Sonera SmartTrust |
| 10:10 |
Turning
the Hype into Revenue: How to Provide Mobile E-Services Today
Per
Lundh Chief Technology Officer, Sonera SmartTrust Ltd.
|
| 10:45 |
The
Value of Sim in M-Commerce
- Evolution
of the Sim Card
- Choosing
the right platform
- Security
in the SIM
- SIM
based M-Commerce applications
Mark
Castle - Business Development Director, Bluefish Technologies
|
| 11:20 |
Coffee
& Exibition Visit |
| 11:50 |
Maximising
Mobile Portals, Inside, Outside & All Over Your Business
Developing
mobile business applications that deliver the right information to
the right people at the right time is not just a technology challenge,
but a fundamental business requirement.
Using case studies from various industry sectors, hear how organisations
are already overcoming the challenges, extending their reach and improving
the value to their business by implementing an integrated mobile portal
strategy.
Carolyn
Patterson Oracle 9i Marketing Manager, Oracle UK
|
| 12:25 |
Building
the Value Bridge Between SMS and 3G
- Making
the best out of the 2G values - a matter of reaching the users
- Combining
the MVNO and Mature Operator business in the service concept
- Taking
the steps towards 3G a matter of aggregation now
- SIM
Toolkit browsing as an accelerating extension
- PKI
> building a strong brand targeted for trusted services
Stefan
Fleron CEO, AU System
|
| 13:00 |
Lunch
& Exibition Visit |
| 14:00 |
Mobile
E-Services: Where is the Revenue Coming From Today?
- Overview
of the main service components of current mobile revenue
- Case
studies - How enhanced mobile services are generating revenue
today
|
| 14:50 |
Driving
revenue with value added services on the mobile phone
Jim
Tomaney, Marketing Director, ACI Wordwide.
|
| 15:25 |
Q&A Panel session & Closing - Colin
Smith Director Global Accounts - Sonera SmartTrust |
| 16:00 |
End
of Seminar, Exhibition Visit |
| 17:00 |
Close
of Exhibition |
